Organizations grow from narratives of social resonance. Politics are generally emotion driven narratives drawn from culture, asynchronous to economics.

Birth and death are socialized efforts to ameliorate failure risk. The life in between is a discovery process disciplined by competition and cooperation.

Organizations grow according to supply and demand dynamics. They compete for efficiency. They die when they suffer from scale bloat and functional fixedness that suffocates their ability to navigate societal narratives. Along the way, organizational health is a function of mechanical efficiency and the group’s ability to demonstrate a meaningful intersection of interests with their patrons.

Startup businesses can disrupt large businesses where large businesses are too fraught with functional fixedness and bloat to navigate dynamically. Narratives are the first line of offense and defense in this battle to sustain infinite games. Narratives elucidate these stories of competition and socialization within the context of seven broad buckets of social order.